PROVOCATIVE INTELLIGENCE™
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CINDY CRAWFORD COLLECTION
Cindy Crawford launched a new line of furniture under the "Cindy Crawford Home Collection" name. This collection, manufactured by HM Richards Inc., is sold through major retailers like J.C. Penney and RoomsToGo.com. She assisted in the creation of the line by directing the designers to include certain features, colors, or styles that fit the needs of families or reflected her own tastes.
DELIVERABLES:
Brand identity, style guidelines.